Sonia Carreno


From the beginning, Sonia has been passionate about the Internet and its forward movement in Canada. Bringing over 15 years of experience touching virtually every aspect of digital marketing, she brings a well-rounded perspective to support the best interests of IAB Canada’s stakeholders.

Laura Ferron

Sr. Director, Councils and Committees

Laura has spent most of her career entrenched in digital as an enterprising partner to publishers, agencies and brands. Having spent eight years in progressive roles at top media research companies including comScore and Ipsos, she brings her creative-curious nature to the team. All in support of growing the digital ecosystem.


Jill Briggs

Policy and Regulatory Affairs

Jill joins IAB Canada with a wealth of experience in strategy and client services. Having worked in agencies in both Ottawa and Toronto, Jill is here to lead the charge on all things Policy at IAB Canada.